
Turning raw ideas into structured, scalable businesses.

When delivery is fragmented, founders pay in time, money, momentum, and credibility. Vikava Labs exists to restore clarity and accountability - so ideas don’t die in execution.
Vikava Labs was built to fix what breaks most businesses: fragmented execution and loss of trust. Founded by Puuneet Aggarwal, after 26+ years in fashion, sourcing, and brand-building, Vikava Labs is not an agency, not just consulting - it’s a complete operating system for businesses.

Shaped by the experiences of working with leading brands.
No matter the industry, Vikava Labs provides personalized handholding + execution support to accelerate growth.

Turning raw ideas into structured, scalable businesses.

Integrated support to launch faster, scale smarter, and optimize for profitability.

Streamlined branding, sourcing, compliance, marketing & sales.

Portfolio acceleration through plug-and-play growth pods.

Doctors, lawyers, consultants, creators building personal brands.
Build clarity, decision systems, compliance discipline, and execution accountability from day-zero to scale


उत्साहस्य बीजं ज्ञानं, प्रेरणा च पराक्रमम्।
समर्पणं सर्वकार्येषु, सिद्धिर्भवति सुव्रत।"
Brand language, identity, design assets, and content systems that improve recall and conversion.

स्वप्नस्यारम्भे विश्वस्य, जीवनस्यापि सर्वदा। उत्साहेन समृद्धिः स्यात्, यात्रा सम्प्रेषिता विद्यते।
Production-ready design for apparel, home, and lifestyle-built for sampling, costing, and manufacturability.

A permission-based, private design memory system for exporters and buyers—built for faster discovery without public listing.
End-to-end sourcing and supply chain governance for apparel, home textiles, and lifestyle products from India.


Certified materials, ethical supply chains, audits, and documentation for sustainability-led brands and buyers.
स्वयं प्रेरितः सदैव स्यात्, योऽस्ति नैव निराश्रयः। आत्मनो मोक्षाय सद्गतिः, उत्साहेन समृद्धिमान्।
Structured growth execution across content, performance, and demand loops-built to compound visibility.
प्रेरणाशक्तिर्या त्रैलोक्यं जगाम, तामेव पश्येत् सदा।
स्वप्ने यदि न पश्येत् संपद्यते, विचारितुं किं कुर्यात्?॥
Commerce engines that manage storefronts, funnels, CRM, and marketplace execution predictably.


A tech-enabled operating layer for Indian couture—connecting designers, stores, and buyers through structured commerce.


We are not an agency; we are a complete support system covering strategy, design, sourcing, marketing, and commerce – everything a founder needs, under one roof.

Fragmented vendors and unreliable agencies

Rising customer acquisition costs (CACs)

Leaks in execution and missed investor readiness
Nine verticals, one integrated growth engine.
Built to reduce overwhelm and shorten timelines for entrepreneurs.
26+ years across sourcing, operations, and consumer brands.
Agile teams to reduce cost, increase speed, and improve delivery.
Delivering clarity and execution that portfolio companies rely on.
Values as infrastructure; ethical, transparent, impact-driven.
Tech implementation, AI-assisted execution, and global expansion playbooks.










































"Business is not just about speed — it's about clarity, trust, and execution.
At Vikava Labs, we build ecosystems where no brand fails."
~ Puuneet Aggarwal - Founder & Mentor, Vikava Labs

“I’ve known Puuneet for several years through BNI and beyond, and what stands out most is his depth of business thinking. He looks at businesses holistically—structure, systems, people, and long-term sustainability—not just immediate results. Puuneet brings clarity and calm to complex situations, and his approach reflects the mindset of a true business builder. What he now institutionalises through Vikava Labs is something founders genuinely need.”
“I’ve had the opportunity to closely observe Puuneet’s work and the impact he creates through Vikava Labs. He brings a rare blend of strategic clarity and deep understanding of the fashion and textile industry, particularly in helping small and mid-sized businesses sharpen their brand positioning and market relevance. What stands out is his ability to translate complex challenges into clear, practical direction, grounded in commercial realities, with a genuine commitment to long-term success.”
“Having worked with Puuneet across different phases and brands over many years, I can say his strength lies in building businesses that last. He understands the apparel and D2C ecosystem deeply and thinks beyond trends—focusing on systems, sourcing, execution, and scalability. Puuneet brings honesty and long-term clarity to every discussion, which is rare in today’s ecosystem.”
“Having worked with Puuneet for over two decades, I’ve seen very few who combine trust, precision, and creative intelligence as seamlessly as he does. He consistently delivers with design depth, product clarity, and execution speed. Vikava Labs is a natural extension of this thinking, bridging the critical gap between strategy and execution that modern businesses truly need.”
“I’ve known Puuneet for close to two decades, and his understanding of business—especially from a supply chain and execution perspective—is exceptionally strong. He thinks in terms of sustainability, systems, and long-term outcomes rather than quick fixes. Puuneet ’s approach brings stability and clarity to businesses, and that thinking now finds a structured expression through Vikava Labs.”
From who we work with to how we help — here’s everything you need to know about Vikava Labs. If you don't see your question here, feel free to reach out — We're happy to help!
What does Vikava Labs actually do for businesses?
Is Vikava Labs an agency or a consultancy?
Who typically works with Vikava Labs?
Does Vikava Labs work only with startups?
How is Vikava Labs different from multiple service vendors?
no marketing. no noise. JUST REAL PROBLEMS,
REAL BUILDERS, AND HIGH
SIGNAL SUPPORT!
The Vikava Labs WhatsApp Community is invite-only - built for founders and operators who want clarity, execution discipline, and trusted peer support. If you’re building something real and want a high-signal room, request an invite.